TAYLOR
MORGAN
Taylor Morgan is a Call Of Duty streamer. Her brand revolves around gaming, hence she wanted an abstract and unique way to show that.
Taylor Morgan is a Call Of Duty streamer. Her brand revolves around gaming, hence she wanted an abstract and unique way to show that.
1 week
BRAND AND WEB
Illustrator,
Illustrator,
Photoshop,
Photoshop,
Framer,
Framer,
Figma
Figma



Brand Kit
Palette
#381D5C
#381D5C
#AD85BC
#AD85BC
#ED1B75
#ED1B75
#5A3895
#5A3895
Logo



Typography
Typography
Primary font
luckiest guy
Secondary font
Josefin Sans
Problem
Problem
Problem
Her brand revolves around gaming, hence she wanted an abstract and unique way to show that. So The Taylor Morgan Merch Guide was created!
It was made to address inconsistencies in branding, establish a unified aesthetic, and provide approved artworks that accurately represent the Taylor Morgan brand across all merchandise.
Her brand revolves around gaming, hence she wanted an abstract and unique way to show that. So The Taylor Morgan Merch Guide was created!
It was made to address inconsistencies in branding, establish a unified aesthetic, and provide approved artworks that accurately represent the Taylor Morgan brand across all merchandise.
Her brand revolves around gaming, hence she wanted an abstract and unique way to show that. So The Taylor Morgan Merch Guide was created!
It was made to address inconsistencies in branding, establish a unified aesthetic, and provide approved artworks that accurately represent the Taylor Morgan brand across all merchandise.
Solution
Solution
Solution
The final solution provides a detailed merch guide with comprehensive visual assets and usage instructions. The guide includes logo files in SVG format and illustration files in various color options and formats (RGB and CMYK).
By providing specific guidelines for logo application, illustration color usage, and orientation, the guide ensures brand consistency and effective visual communication across all Taylor Morgan merchandise.
The final solution provides a detailed merch guide with comprehensive visual assets and usage instructions. The guide includes logo files in SVG format and illustration files in various color options and formats (RGB and CMYK).
By providing specific guidelines for logo application, illustration color usage, and orientation, the guide ensures brand consistency and effective visual communication across all Taylor Morgan merchandise.
Gallery
Gallery


















